Welcome to my personal website. I will be updating my blog here weekly (with any luck and a little focus) with small morsels of interesting content and information I stumble upon regarding the rapidly changing media space. My history in both traditional and emerging media platforms has provided me with unique perspective and keen understanding of current media consumption trends and the ability to develop successful revenue strategies and leverage of various media assets. I have worked successfully in establishing ad sales initiatives, media publisher relationships and digital asset development.

I am currently President of American Media Services Interactive, LLC. AMSI is a media technology firm providing traditional media publishers with strategic consutation services, custom application development, streaming technologies and content development. My previous role as Vice President of Strategic Relationships and Vice President of Advertising at Kiptronic added successful experience in developing key relationships with channel partners and major media publishers as well as developing ad sales strategies. Prior to joining Kiptronic, I functioned as consultant to Jones Media America (now known as Dial-Global) in New York developing an emerging media, non-traditional revenue sales initiative. Additionally, I co-founded a digital media services company in San Francisco and spent many successful years owning,  managing and launching radio stations.

Although I am not currently seeking new employment opportunities, I thought it might also be helpful for interested parties to have access to more detail about my background and resume which is available here on the site as well.

Please feel free to add your thoughts and perspectives on my blog. I also welcome contact from like minded media professionals that have opportunities or just want to brainstorm...

 Charles Andrew Whatley

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415-309-5652 M